No website. No Google ranking. An interior design firm with strong work and zero online visibility — completely invisible to potential clients searching for designers in Chennai.
Instagram was active but unmanaged — no strategy, no consistency, no content calendar. The account had reach but lacked direction, and Facebook was entirely absent.
Zero SEO foundation. No keyword targeting, no optimised pages, no Google Business Profile — making it impossible for clients searching for interior designers in Chennai to find them.
No digital infrastructure to capture or convert enquiries. Without a website, contact form, or analytics, there was no measurable channel for inbound lead generation.
For Interior Company, we activated three pillars — building the complete digital foundation from ground up: a website to convert, SEO to be found, and social media to build brand presence.
Multi-campaign architecture across Facebook and Instagram — scripted, shot, and optimised in-house. Full creative testing and audience segmentation.
Full website built from ground up — 6 pages including Home, Expertise, Story, Project Showcase, Design Insights, and Contact. Google Map and social links integrated.
Keyword research completed across all service categories. Content calendar created. 7 SEO pages mapped to high-intent Chennai searches, rolling out from April.
Full management of Instagram and Facebook. Content creation, scheduling, audience monitoring, and engagement tracking — with YouTube access being onboarded.
Performance-driven paid campaigns across Meta, Google, and LinkedIn — targeted, tracked, and optimised for measurable results.
Monthly on-location shoots — scripted, filmed, and edited in-house. Ready-to-publish ad content designed to convert.
Month 1 is about foundation. Website up, social managed, SEO structured — the full digital infrastructure built and activated from zero.
| Platform / Period | Duration | Posts | Total Views | Per-Post Avg | Likes |
|---|---|---|---|---|---|
| Instagram (Before Usher Media) | Feb 1 – Mar 17 · 45 days | 11 | 5,015 | 297 | 1,544 |
| Instagram (After Usher Media) | Mar 18 – Mar 31 · 14 days | 7 | 2,345 | 335 ↑ | 1,116 |
| Facebook (New Account) | March 2026 · 31 days | 9 | 285 | 32 | 56 |
"In Month 1, we built the entire digital foundation from zero — website, SEO structure, and social media management — simultaneously. Per-post Instagram average improved 13% in just 14 days under management."Usher Media — Interior Company March 2026 Report
Every month of Interior Company's growth with Usher Media — tracked, documented, and updated. This is Month 1 of 12.
Month 1 established the foundation. April is where everything goes live — website launches, SEO pages publish, and the first measurable growth metrics come in.
| Metric | March Baseline | April Target | Goal |
|---|---|---|---|
| Website Completion | 80% | 100% — Go Live | +20% |
| SEO Pages Live | 0 | 6+ Category Pages | New |
| Social Reach | Baseline | Measurable Growth | Improve |
| Followers Growth | Baseline | +10–15% | Growth |
| Lead Generation | 0 | Paid Ads — Explore | New Channel |
| Analytics Setup | Not Started | GA4 + GSC Live | Complete |
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