Deepak T M S Founder & CEO

Founder Profile — Usher Media

Deepak
T M S

Engineer · Operator · Chennai, India

Most agency founders come from marketing. Most software founders come from engineering. Deepak comes from both. 15 years building and breaking software at scale — now running Usher Media, Softknack Technologies, and Getcamped with the same engineering rigour that made him a Director of QA before 35.

Start a Conversation →

How we think

The philosophy behind the work.

Usher Media is built on three beliefs that most agencies don't hold — and that difference shows up in every client result.

Result-Driven

Every engagement starts with a measurable baseline and ends with documented numbers. 258% lead growth. 36% CPL reduction. GTmetrix above 90. Tracked, published, and updated monthly — no exceptions.

Multi-Domain Mastery

Operated inside clinics, fintech, telecom, SaaS, and interior design. He understands how different businesses actually make money — so digital strategy fits the business, not the other way around.

Engineering-First

Websites live in 1 hour. Changes in 20 minutes. One SEO page per day per client. This is a software delivery pipeline applied to digital marketing — not an agency running on gut feel.

The numbers

Real results, documented.

Lead Growth

258%

Leads generated

Cosmetic clinic · 60 days

CPL Reduction

36%

Cost per lead dropped

While scaling spend 130%

Engineering Depth

15yrs

Software engineering

Infosys → Director → Founder

Active Clients

10+

Businesses served

India · Going global

What I build

Three companies, one philosophy.

Each company Deepak runs is built on the same foundation — engineering discipline, measurable outcomes, and systems that scale without adding headcount.

Digital Media

Usher Media

Engineering-grade digital presence for SMBs globally. Website, SEO, hosting, and monthly maintenance — built like software. Every client gets a documented monthly report before any change is made.

1 hrWebsite live

20 minAny change

1/daySEO pages

QA Consulting

Softknack Technologies

AI-augmented QA for Series A–C startups. Proprietary automation delivers 3× the output of a typical QA shop — without the overhead of building an internal team.

~10KPer month

70%+Coverage / 90d

3×Output

Training

Getcamped

Real engineering curriculum — not slide decks. Java, QA automation, and tech upskilling for students and professionals who want skills that hold up on the job.

JavaCore curriculum

QAAutomation

In Development

SUKI — Voice AI

Voice AI for Indian SMBs. Handles inbound calls, qualifies leads, and automates routine conversations — Node.js, Kubernetes, Exotel, WhatsApp Business API.

6Engineers

12Sprint plan

Career

15 years of engineering at scale.

From test automation at Infosys to Director of QA at Auxo Labs — every role built the foundation that now runs three companies.

NowJan 2026–Present

Softknack · Usher Media · Getcamped

Founder & CEO

Running three companies simultaneously — QA consulting, digital media, and software training — while building SUKI, a Voice AI platform for Indian SMBs.

20241 yr 4 mos

Foodhub

Associate Director, Quality Assurance

1,200+ automated tests, 90% coverage across 6 products. Built the release pipeline so teams could ship confidently at pace.

20246 months

OneTrust

Senior Manager, Quality Engineering

Enterprise QA for a global privacy compliance platform serving Fortune 500 clients.

202311 months

SP+ Corp

Staff QA Engineer Manager

140+ API automations built from scratch in under 3 weeks — the velocity that now defines how Softknack delivers.

20185 years

Auxo Technology Labs

Director of Quality Assurance

Scaled QA from 0 to 25 engineers. Reduced cost by 35%. Built the automation architecture that became Softknack's proprietary framework.

20162 yrs

Verizon

QA Specialist

QA infrastructure for US telecom systems at global scale.

20141 yr

Infosys

Test Analyst

Mobile automation using SeeTest and Selenium. The foundation of everything that followed.

20104 yrs

Maveric Systems

Senior Test Automation Engineer

Banking and financial services automation. First senior role — where systems thinking became instinct.

Education

Academic foundation.

2020 – 2021

PG Program — AI & Machine Learning

The University of Texas at Austin

2020 – 2021

Postgraduate Degree — Artificial Intelligence

Great Lakes Institute of Management

2010 – 2012

EPGDM — Financial Services & Software Testing

Loyola Institute of Business Administration

2006 – 2010

B.Tech — Information Technology

Arulmigu Kalasalingam College of Engineering